Just a couple of years ago a professional report noted that there were more than 120,000 individual plumbing businesses and no apparent cessation in the growth of the industry to be expected down the road. After all everyone needs plumbers. But with so many unique plumbing companies out there it is important for those in the field to strategize a path to success that puts them ahead of their competitors. As with many other fields, marketing remains the most viable way to get the word out. Whereas in the past plumbers would have had to rely on mailing campaigns, phone tactics, in-person networking, fliers and word of mouth, today other more immediately successful venues exist. SEO is always important. There’s paid advertising and social media platforms, basically whatever works. Besides marketing, you will want to leverage your assets for business success. This means using the goldmine of good online reviews. It also means making the very best use of your highly valuable employees. Make sure your customer service folk are fully prepared to deal with all sorts of phone issues with courtesy, promptness and a high degree of knowledge. Your pros are absolutely essential for success. The entire company must stay abreast of plumbing trends to be on point. But specifically for the on-call company pros, it pays to utilize a great tool, like ServiceTitan. The software can help them by giving them the best pointers for dealing with issues on the spot. Also know that mobile is where its at today. So make sure that your mobile app is ready to tear it up. You want your service pros ready to use their apps to keep customers apprised of work issues.
Key Takeaways:
- Despite many industries taking a hit lately, the plumbing biz appears to be very healthy, with more than 120,000 businesses according to a recent report.
- As with many businesses, marketing remains the best way to grow your plumbing business from low to high profitability.
- ServiceTitan is a great plumbing software tool. It can greatly hone your plumbing techs’ skills, helping them see at a glance the best option for each call.
“Pricing and invoicing plumbing field service work can be complicated, from calculating labor rates and overhead expenses to tracking billable and nonbillable hours, as well as selling maintenance agreements.”
Read more: https://www.servicetitan.com/blog/plumbing-management-tips
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